Monday, July 9, 2007

My Space:

Myspace is an interactive social networking site where people can meet and greet on the internet. Naturally, all aspects of social interaction are explored on Myspace. What I find interesting about Myspace is that people can find fansite to particular interests and people. They can be fansites of living people, deceased people, and even characters (from television, literature and theater).

What is also interesting to me about Myspace is the ability for someone to become popular from this site, thereby bypassing established methods of advertising and marketing. Comedians and musicians use Myspace to promote their work and their products. The market is targeted to a more select group where the audience is much more segmented to the people that will find the message and accept it. Unlike radio spots or television commercials, a message can be sent to ones list of "friends" and bypass any wasted efforts. It is not uncommon or difficuult to obtain thousands of friends in a relatively short period of time (a few weeks or a few months).

There are issues to consider with Myspace such as spamming and viruses that can be transmitted and phishing, but that is a fact of life for much of the rest of the internet when one gives one's personal information.

It is a useful site and one that can help to bring people together.

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